Pharmacy brokerage and valuation platform
PharmacyBroker.ca
Vancouver, BC. Visit the live site.
A pharmacy brokerage platform with directories of 1,544 BC and 5,440 Ontario pharmacies, a calibrated valuation engine, first party attribution, an admin dashboard, and a public MCP server.
Built in house for the founders' own brokerage, not as a client engagement. Tiers listed below are the equivalent services.
The situation
PharmacyBroker.ca is the founders' pharmacy brokerage and consulting practice. Its website had to do three jobs at once: be found by pharmacy owners thinking about selling or buying, give them something useful before anyone asked for a meeting, and show exactly where every enquiry came from.
The problem
- Pharmacy owners searching for a valuation or a broker found generic business brokers and directories with no pharmacy specific data.
- There was no way to know which channel, including AI assistants, produced each enquiry.
- The content had to be useful to an owner without making claims a broker should not make.
What we built
- Directories of 1,544 BC and 5,440 Ontario pharmacies, rendered from data files with entity schema on every listing.
- A calibrated pharmacy valuation engine that returns a report to the owner, the natural start of every conversation.
- First party attribution: referrer, landing page, UTM, and first seen date recorded on every lead, with no third party tracking.
- Lead and event endpoints on Cloudflare Pages Functions with D1 storage and transactional email.
- A private admin dashboard behind Cloudflare Access showing leads, sources, and page level interest.
- An entity first structured data graph, llms.txt, machine readable data endpoints, and a public MCP server so AI assistants can read the site's public data.
Compliance decisions
- No comparative claims about named competitors.
- No transaction figures published without seller consent.
- Forms collect contact details and a free text message only.
Results
- AI assistant referrals
- Enquiries recorded with ChatGPT as the referrer; cited by Copilot and Perplexity.
Figures still to be confirmed before publishing: search impressions and clicks; enquiries by source; load time and accessibility. Launch month to be confirmed by Arash.
Screenshots
Three to five real screenshots: home, a directory listing, the valuation report, mobile view, the admin dashboard (with data hidden).
Services used
Platform build, Care, Growth Plus.
Want the same for your practice?
A twenty minute call is enough to say which tier fits and whether a smaller one is enough.